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Here is our running list of all marketing plays/routes that exist, sorted by channel. May you find it helpful! (Because marketing shouldn't be about hoarding some secret sauce, it should be about bringing genuinely original and high-quality ideas and innovations to the table.).
We constantly try to boil things down in business to the rudimentary facts... what is, what can be, what can't be... the absolutes. By grounding creativity in a strong summary of reality, we can get to the best conclusion.
Different lengths and types of content appeal to different users, and it is important to populate your website and blog with these types of content in order to reach the widest audience possible. Here are the four types of internet users along with the content that appeals to each.